--- title: Pluris Marketing Blog | payment description: payment | Pluris Marketing is a predictive analytics, marketing strategy and database services company that helps consumer marketers improve business outcomes. --- [![Pluris Marketing](https://www.plurismarketing.com/hs-fs/file-2468696162-png/PlurisMarketing/logo1.png)](https://www.plurismarketing.com/) ## [Why Is It So Hard for Me to Give You My Money?](https://www.plurismarketing.com/pluris-blog/why-is-it-so-hard-for-me-to-give-you-my-money) [Jul 12, 2016 2:27:46 PM](https://www.plurismarketing.com/pluris-blog/why-is-it-so-hard-for-me-to-give-you-my-money) by [Michael Caccavale](https://www.plurismarketing.com/pluris-blog/author/michael-caccavale) - [Tweet](https://twitter.com/share) [![](https://www.plurismarketing.com/hubfs/401828.jpg) ](https://www.plurismarketing.com/pluris-blog/why-is-it-so-hard-for-me-to-give-you-my-money)   You’re taking a road trip and spot a fruit and vegetable stand by the side of the road. Excited by the array of silver corn and bushels of ripe peaches, you fill your basket. Unfortunately, the stand only takes cash and all you have is a credit card, so you reluctantly leave your produce behind.  [Continue Reading »](https://www.plurismarketing.com/pluris-blog/why-is-it-so-hard-for-me-to-give-you-my-money) [All posts »](https://www.plurismarketing.com/pluris-blog/all) ### About this blog At Pluris, we believe that we all can do a better, more efficient job at marketing to our most important customers. On this blog, we'll discuss how strategy, database management, offer optimization and analytics can help us all be better marketers. 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