We Optimize Offers, Integrate Them Simply, and Measure Response
We enable clients to manage a sophisticated offer mix. We support thousands of offers and help clients deliver the right message to each consumer to achieve the optimal outcome across new and traditional media.
We measure and optimize consumer contact strategies and effectiveness of associated media and expenditures. We track marketing efforts from online lead generation through email, SMS, social media, and traditional media. And we know how to leverage media interaction to improve consumer response while optimizing for margin.
Our data and analytics platforms are next generation, scalable, and simple to integrate. They leverage clients’ existing infrastructure in the delivery of sophisticated programs. With our Consumer Engagement Architecture℠, we quickly aggregate data, process and analyze it, and deliver key insights at consumer decision points.
Solutions by Marketers for Marketers
Perhaps most important to our clients, we are marketers who proactively develop insightful, experience-based, strategies and recommendations geared toward results.